"Design is intelligence made visible." - Alina Wheeler
We at the School of Design, UAi, empower future leaders to drive innovation through AI-embedded Strategic Design Management. This program merges design thinking, business strategy, and emerging technologies to cultivate visionary problem-solvers who shape the future of industries.
With a human-centric, research-driven approach, students learn to identify market opportunities, redefine business models, and craft innovative solutions. AI-powered insights and predictive analytics equip them to anticipate shifts, optimize processes, and drive strategic change.
Through experiential learning, industry collaborations, and real-world problem-solving, students gain the multidisciplinary expertise needed to lead enterprises, transform organizations, and design impactful ecosystems. If you’re ready to challenge conventions, embrace creativity, and become a catalyst for change, this is where your journey begins.
Design DNA
Liberal Arts
Design Then & Now
Digital Design - 1
Design Research - 1
Professional Practice
Portfolio
Design DNA - 2
Environmental & Cultural Mapping
Object & Space
Materiality & Process Thinking
Digital Design - 2
Design & Ai
Design Research - 2
Professional Practice
Portfolio
Design Thinking
SDM Studio - 1
Design Studies
Business Management
Generative Ai & Business
Team Building & Management
Brand Management
Design Research
Marketing & PR
Business Application of Ai
SDM Studio - 2
Service Design
Business Design
Consumer Behaviour
Consumer Psychology
SDM Studio- 3
Design Research with Ai
Visual Communication
Trend Forecasting
Storytelling
Innovation with Ai
Advanced UI & UX
Strategic Management & Ai
Business Model & Strategies
Strategic Design with Ai
SI Powered Business Model & Innovation
Design for Society
Business Ethics
Digital Marketing
SDM Studio - Project 1
Design for Change
SDM studio - Project 2
Thesis - Writing
Thesis - Documentation
Start Smart, Build Strong
At the intersection of business and design, Strategic Design Management fosters visionary leaders. This program empowers students to leverage design thinking and AI to transform brands, services, and systems.