Our B.Des in Product Design at the School of Design, UAi is an AI-embedded program that blends design thinking, technology, and sustainability to create intelligent, functional, and future-ready products.

Going beyond traditional product design, the curriculum integrates AI-driven insights, smart systems, and data-informed decision-making, equipping students to redefine user experiences in an evolving world. With a strong focus on experiential learning, students engage in industry collaborations, live projects, and social impact initiatives, bridging the gap between academia and real-world challenges.

Through hands-on exploration of materials, ergonomics, manufacturing, and user-centric design, students develop sustainable, market-ready, and socially relevant solutions. Encouraging critical thinking, interdisciplinary collaboration, and innovation, the program nurtures strategic problem solvers and industry-ready professionals poised to reshape the Indian product landscape and tackle global challenges.