Dr. Harshita Kumar

Bio

Dr. Harshita Kumar holds a Master’s degree in Management with major specialization in Marketing. She has a work experience of more than 25 years. She has been awarded PhD for doctoral work in Public Relation field in the year 2013. She has a rich experience in the area of Planning, Executing Business Development, Revenue Generation and Sales Administration in Media Industry. She has published research papers in leading journals and presented papers at National & International Conferences. She teaches courses in the area of Marketing and general management. Her area of interest lies in Marketing communication, Digital Marketing, Sales Management, Retail management and Marketing Management. Her passion lies in mentoring & counselling aspiring leaders and empower them to lead from the front.

Faculty: Marketing, General Management & Soft skills

Education: PhD, MBA (Marketing), M.Sc., B.Sc.

Experience: 25 Years

Courses Taught (Recent): Master in Business Administration, Post Graduate Diploma in Management

Administrative Responsibilities: Program Director- PGDM (General)