The Vast Career Opportunities for BBA Degree Holders

Home BBA The Vast Career Opportunities for BBA Degree Holders

The stage after passing out from high school can be particularly hard, especially with the indecision that comes with choosing what career path to pursue or what undergraduate program to take on in college. Most people around you might already have a set goal in mind, however, don’t let that make you feel inferior, not having a predefined goal doesn’t necessarily guarantee failure in life.

If you’re looking for a course which will open up a host of career paths for you, you can take a look at the BBA course, no matter which stream you’re from. In this blog, we’ll dive deeper into the course and find out what kind of career opportunities for BBA graduates are available in the market.


What is a BBA Course?

A BBA is usually a 3-year undergraduate program in business administration and management, though several B-schools like Universal AI University offer BBA programs that may take 4 years to complete too. These programs are designed to help build students’ foundation in contemporary business principles, and practices, as well as build up their understanding of financial matters. BBA programs also come with internships, workshops, case studies, and projects built into their curriculum to give students hands-on experience in dealing with problems that may arise in a business environment.

For more information about BBA courses including common career options after BBA, check out the table below.


Course Name Bachelor of Business Administration
Level Undergraduate
Duration 3 – 4 years
Mode of Examination Semester System
Eligibility Criteria 50% or more in 10+2 from any stream
Mode of Admission Merit and/or Entrance test
Common Admission Tests SAT, ACT, PEARSON, UGAT, CUET, etc.
Average Course Fee INR 50,000 – INR 9 Lakhs and above
Common Subjects Business Mathematics, Statistics, Business Law, Organisational Behaviour, Economics, etc.
Average Salary INR 3 -10 LPA
Common Job Roles HR Executive, Bank Manager, Sales Executive, Entrepreneur, Marketing Manager, etc.


Can Apply for a BBA Course at Universal AI University?

To apply for a BBA course at Universal AI University, you need to have completed your 10+2 or equivalent examination from a recognized board with at least 65% marks in aggregate. This minimum mark applies to your 10th boards too. After that, you’ll have to appear for an entrance exam (UBSAT) and an interview to assess your aptitude and suitability for the course.


However, you’ll be exempted from appearing in UBSAT if you’ve already appeared in any of the following standardised exams:

  • SAT
  • ACT
  • UGAT
  • CUET


Also Read: BBA Admissions 2023: Admission Process and Requirements


What are the Career Opportunities for BBA Graduates?

BBA degree career opportunities for graduates can be availed in various sectors and industries, such as:

  • Banking
  • Finance
  • Marketing
  • Sales
  • Human resources
  • Operations
  • Administration.


You can also pursue higher studies after graduation to increase your career scope after BBA, with degrees such as an MBA (Masters in Business Administration) or a PGDM (Post Graduate Diploma in Management). Some other job oriented courses after BBA which can enhance your skills and knowledge and increase your chances of getting better jobs with higher salaries include:

  • CA
  • CS
  • ACCA


Now, let us take a look at some of the most popular and best career options after BBA for graduates:

Bank Manager

The role of the bank manager is one of the most popular career opportunities for BBA graduates in our country. Bank managers manage the staff, customers, accounts, loans and deposits of the bank, and ensure compliance with the rules and regulations of the banking sector. Their main responsibility can be summed up as overseeing the operations and performance of a branch or a department of a bank. 


Average Salary: INR 9 lakh per annum.


Marketing Executive

Also very popular among career opportunities for BBA graduates, a marketing executive is responsible for planning marketing strategies and executing marketing campaigns to promote a product or a service. Their job role includes responsibilities such as:

  • Conducting market research
  • Analysing customer behaviour and preferences
  • Designing advertisements and promotional materials
  • Coordinating with media outlets and agencies
  • Monitoring the effectiveness and outcomes of the marketing activities.


Average Salary: INR 3.2 lakh per annum.


Human Resource Executive

Human Resource Executives are the preferred career opportunities for BBA graduates and freshers – responsible for managing the recruitment, training, development and retention of the employees of an organization. They handle the payroll, performance appraisal, grievance redressal and employee welfare activities of the organisation. He or she also ensures compliance with the labour laws and policies of the organization.


Average Salary: INR 3.6 lakh per annum.


Business Analyst

A business analyst is another of the preferred career opportunities for BBA graduates and involves:

  • Analysing the data and information related to the business processes and performance of an organisation.
  • Identifying the problems and opportunities for improvement in the business operations
  • Suggesting solutions and recommendations to enhance efficiency and profitability. 
  • Preparing reports and presentations to communicate the findings and proposals to the stakeholders.


Average Salary: 9.2 lakh per annum.



The most common jobs after BBA degree however lie in entrepreneurship. Taking risks to prove a business idea or concept, and eventually bring a product or service to market after ages of hard work is what defines an entrepreneur. Owning a business is not an easy task as entrepreneurs have to handle all operations, finances, marketing, etc, in the initial stages, but can be a rewarding experience. The salary an entrepreneur earns depends on various factors like sector, scale of the business, time since establishment, etc, and hence cannot be quantified on an average.

Also Read: BCom vs. BBA: Which One is Right for You?



There are very few degrees, especially at the undergraduate level, that can boast of the same versatility in eligibility as well as job outcomes as a BBA degree. Since it deals with the fundamentals of running a business, what you learn in a BBA course can virtually be applied to any establishment in any industry or sector, paving the way for a veritable smorgasbord of career opportunities for BBA graduates. In fact, we’ve only touched on some of the most popular job roles that BBA graduates can get in this blog, and there are so many more you can explore.



  • What are the future opportunities for BBA?

There are innumerable future opportunities for BBA graduates in various industries and sectors. They can even choose to pursue higher education or get job-oriented certifications to get jobs with higher salaries from the get-go.

  • Does BBA have scope in future?

Yes, BBA has immense scope for your future and can help you get jobs in virtually any sector. It also qualifies you for postgraduate degrees like MBA, PGDM, etc, as well as most government jobs’ entrance exams.

  • Is BBA in high demand?

Yes, BBA is always in high demand because it is one of the only undergraduate courses that are open to high-school pass-outs from any stream.

  • Can I easily get job after BBA?

Yes, you can easily get a job after completing your BBA as a fresher in various industries or sectors like HR, marketing, Operations, Sales, etc.